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Footies

ALSACE BISCUITS

Footies - Biscuits in fun packaging providing an augmented reality experience when interacting with a smartphone. <br/>SIAL PARIS 2014

Description

Biscuits in fun packaging providing an augmented reality experience when interacting with a smartphone.
SIAL PARIS 2014

Brand : ALSACE BISCUITS

Made by
ALSACE BISCUITS
Release
01 December 2014

Complementary information

Product type

  • Heart

Category

Public target

  • Consumer Goods (CGM)

Trend

  • Fun

Innovation type

  • Marketing positioning, merchandising
  • Packaging, wrapping
  • Recipe, composition

Details

Preservation : in a cool and dry place. 1 Year(s)
CGM Packaging :
  • box 150 g
Cooking advice :
  • no specific cooking instructions
Varieties :
  • Biscuit coated with black chocolate

Committee opinion

(CGM) Selected for the fun packaging that provides interaction with a smartphone.

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