SIAL Insights
To mark its 60th anniversary, SIAL Paris is offering you a centralized survey : the SIAL Insights white paper is now available to download! It offering an in-depth analysis of consumer expectations and needs in the agri-food sector. This document is a valuable resource for any business looking to gain a competitive edge and save valuable time. It brings together all the key information on current trends, enabling you to adapt your strategies to an ever-changing market.
SIAL Insights, a real advantage in your strategy!
Download the white paper SIAL Insights represents a valuable opportunity for players in the agri-food industry who want to stay at the forefront of global trends.Access to accurate and reliable data:
The white paper brings together studies and analyses from the best sources in the sector. You have access to statistics and trends in figures, giving you a complete and up-to-date view of the global food market. This data will enable you to decipher major trends and adjust your commercial strategy.
Time saving and strategic optimisation:
By centralising crucial information for the industry, SIAL Insights saves you precious time. You no longer need to search for data across different sources: this document synthesises the most relevant information, enabling you to make informed decisions quickly and remain agile in a constantly changing environment.
Anticipating consumer needs:
Thanks to behavioural analysis and consumer surveys, you'll be able to gain an in-depth understanding of your target audience's expectations. This gives you a major competitive advantage by enabling you to respond precisely to new market demands, whether for more sustainable, healthier or innovative products.
A sustainable competitive advantage:
The food industry is undergoing a major transformation. By downloading the white paper, you're giving yourself the means to stay competitive by anticipating market developments. This guide will enable you to take proactive initiatives and innovate in line with the needs of today's and tomorrow's consumers.
Three renowned industry experts to offer an exclusive white paper, affirming the central place of food in our lives:
- Food 360: A study carried out by Kantar every two years for SIAL Paris, providing an overview of consumer expectations around the world. It sheds light on consumers' purchasing behaviour and new priorities, with a particular focus on sustainability and health.
- The Global Innovation Barometer: Produced by ProtéinesXTC, this barometer decodes the latest innovations in the food industry, identifying the products and technologies that are shaping the future of the sector. It enables companies to better understand where to focus their innovation efforts.
- The CREST Panel (Consumer Report on Eating Share Trends): Offered by Circana, this report provides a detailed analysis of consumer trends in the out-of-home and supermarket channels, revealing consumer habits in restaurants and major distribution channels.
What to find in this white paper?
- Feeling: The taboo of emotions has been lifted, and food-related emotions have even become strong selling points.
- Connecting: Food is above all a collective experience. Sharing a meal and spending time together, recognizing common tastes, finding new ones.
- Caring: We are what we eat, and what we eat shapes the world we live in. Taking care of ourselves on our plates is no longer an option.
- Food tech report: New production models and manufacturing techniques that are key allies in the transition of the agri-food industry.